I’ve talked about my SEO origins in the past and explained how even though I was aware of SEO, I wasn’t formally introduced to it in 2006. At the time my job was basically to tell clients that called in what was good, what was bad, and ultimately how not to screw up their website. A little over a year later I would be the one trying not to screw up their website and consulting with them on a regular basis…
Pinterest has taken the internet marketing world by storm. Hell, even I caught the Pinterest bug and have written variety of pieces on America’s fastest growing social network highlighting how to resurrect old content with Pinterest, how to optimize for Pinterest search, how to use Pinterest for small business and even shared some great examples of Pinterest in health care. But as more companies explore Pinterest and more users explore its appeal I am noticing that user ignorance is oftentimes making…
A few years back I posted about a modern day War of the Worlds that I feared would break out on Twitter. In October 2009, California was holding a statewide earthquake drill and the Orange County Register was considering running simulated tweets during the event. The proposed tweets would coincide with the event and would report as though a magnitude 7.8 earthquake had hit the region. At the time I wrote how it was a clever idea, but it came…
“Tomorrow hopes we have learned something from yesterday” ― John Wayne As the dust begins to clear from Google’s most recent algorithm update, its safe to say that Google is still trying to play sheriff in a wild west of SEO outlaws that simply have it outnumbered. Grounds for Punishment Both in his talk at SXSW and in the post announcing the recent changes, Matt Cutts made it clear that the new algorithm would be targeting at least some the following…
Yesterday I outlined why Google+ matters regardless of user engagement thanks to Google Search Plus Your World. Today I want to look at how Search Plus Your World is impacting local search currently and why we probably won’t see much of an impact on localized search in the short term. Earlier this month Greg Sterling did a post on Search Engine Land that talked about the limited impact of Google Search Plus Your World on Local. As I mentioned in my comment on…