The Importance of Branding In Social Media

The Importance of Branding In Social Media

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It seems more and more large businesses are finally adopting social media as a part of their regular business practices. Shopping centers, malls, even fairs are jumping on the social media bandwagon because they realize it is a valuable resource for connecting with potential customers and also as a way to get feedback from customers. However, I am seeing a trend recently that could impact usability and also make imitation accounts a serious problem. Let Your Customers Know Who You…

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What Should User Expectations Be When An Internet Service Is Free?

What Should User Expectations Be When An Internet Service Is Free?

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Those of you who follow me on Twitter, Facebook, or GTalk probably know by now that Friday afternoon I lost all of my Twitter followers and everyone I was following. For those of you who didn’t know, let me fill you in: Mid afternoon on Friday I noticed that I had gone tweetless for quite some time. Upon further investigation I discovered that my follower and following number were both set at 0; a scary realization for someone who had…

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A Closer Look At Google Maps Community Edits

A Closer Look At Google Maps Community Edits

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Last week I caught a good read over at the Huomah SEO Blog called, A small business guide local web marketing.  Author Charles Stankovitch did a thorough job of teaching readers how to tap into the local market on sites like Google, Yahoo, Bing and Yelp, as well as a handful of other local sites.  But the irony of the situation was that shortly after the post went live, Google had gone in and made some new changes to the…

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Twitter Follwer and Following Outage Confirmed Resolve Due Monday

Twitter Follwer and Following Outage Confirmed Resolve Due Monday

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So this afternoon shortly before 2pm I noticed that my Twitterfox app went silent.  No new messages in, but it wasn’t showing up red like it would if twitter were down.  Curious as to why Twitter was so quiet I visited Twitter.com to login to my page to see if perhaps there was an issue with twitter.com.  I logged in fine, but what I found was a bit startling, the nearly 800 people I was following were gone.  Also the…

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Does Size Matter? Google Thinks So

Does Size Matter? Google Thinks So

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Google announced yesterday that they super sized their search box.  I haven’t personally seen the changes when I visit Google.com, but a number of blogs, colleagues, and Twitter friends have mentioned the new phenomenon.  Google’s claims that the change was, “because it symbolizes our focus on search and because it makes our clean, minimalist homepage even easier and more fun to use”  I think they just had search box envy.  Below is a comparison of the top 3 search engines…

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